Add Your Clients’ Voice to the Online Conversation
Everyday consumers read articles that affect their purchasing decisions. Readers post comments to those articles, comments that can reinforce or change how consumers feel about what they’ve just read.
Shouldn’t the messages you craft for your clients be a part of that thought process? Now with TalkAhead, they can be.
TalkAhead provides a platform for Sponsored Comments. Sponsored Comments are paid messages that respond to a news article or blog post and are predominantly displayed.
Sponsored Comments ensure that your message is the first thing consumers see the moment they finish reading news article or blog post.
Capture Mind Share, Generate Leads
Sponsored Comments put your message directly in front of consumers while their interest is piqued. Turn that interest into lead generating programs by offering incentives that entice readers to buy immediately or visit your clients’ sites. With average click-through rates of 0.5%, Sponsored Comments take the lead in delivering results.
Start Conversations. Engage Consumers. Build Loyalty.
Sponsored Comments are conversation starters. Include a link to a customized splash page where your clients can engage consumers further by offering special promotions, inviting consumers to join a user’s club, or even responding to questions via live chat.
Gain a Competitive Edge for Clients
Sponsor a comment whenever a competitor’s product or service is reviewed, and help your client blunt the publicity. TalkAhead Alerts™ provide instant notification whenever the competitors of your clients appear in online news articles or blogs, letting you post a rebuttal or a competitive promotion immediately.
Flexible Sales Models
Sponsored Comments may be purchased on the fly, or part of larger media buys attached to editorial content. Develop Sponsored Comment strategies for your clients and help ensure their message is widely viewed.
Sponsored Comment Key Features
- Full Control. TalkAhead gives you complete freedom to manage your client’s messages. The Admin Center gives you a full suite of tools and reports to manage your clients’ Sponsored Comments, budget, TalkAhead Alerts and strategies.
- Links to outside Web pages. Sponsored Comments can i include a link your client's website, or to a custom splash page.
- Comment Syndication. Sponsored Comments can be syndicated across a wide array of online publications, magazines and blogs, letting you reach a broad swath of the public just as soon as the story breaks.
- TalkAhead Alerts. TalkAhead’s Alert informs you whenever stories of concern to your clients are published, allowing you to respond both immediately and proactively.
How to Get Started
There are no set-up or maintenance charges to open a TalkAhead account; you're only charged when you post a comment on behalf of a client.
for a TalkAhead account
or learn more about our TalkAhead Partner Program
